SEA : Science Environment Arts Ltd
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digital media and marketing
blank homedigital strategydigital designdigital workshopsdigital media inclusion blank
CO2
blank A guide to web strategy
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This one day workshop will help your organisation to identify what web strategies and tactics will deliver the best return on investment for your business.

Learning outcomes (afterwards you will be able to):

  • Accurately evaluate current web issues and how they relate to your wider business strategy
  • Understand the value of connecting your business objectives with your web objectives
  • Identify what web strategy and tactics to put in place and how to measure their effectiveness
  • Manage web projects more effectively, from concept to launch
  • Learn how to review and benchmark your new websites' performance.

During the day, you will consider how your website can increase business productivity through group exercises and discussion. This will enable you to plan how your website can and will add value to your core marketing objectives.

Who should attend?

  • Anyone involved with the management and delivery of digital media
  • Client-side Marketing teams
  • Agency-side Account and Creative teams.

What are the business benefits?

  • Instantly up skill staff in 'digital marketing'
  • Develop in-house strategic and creative know how
  • Pinpoint your own projects’ strategic and tactical direction
  • Meet a company who has your interests at heart.

About the workshop leader

Robert Woolf has 12 years experience working as a web stategist and account director in digital media. He has an excellent knowledge of digital media, project management and marketing strategy and a proven track record - working over the years with brands like Orange, Zurich, VisitBritain and the BBC.

Robert is also passionate about teaching and improving the performance of businesses. He believes that true success comes from sharing ideas and knowledge, which is why he developed digital workshops for business professionals.

About SEA

SEA’s workshops are designed to instantly up skill organisations and groups, leaving them better prepared to tackle future business challenges. All of our workshops are designed to empower you with the knowledge to improve your business productivity and leave you feeling inspired and excited. These workshops can be tailored to meet your exact business needs.

SEA is a digital media consultancy specialising in strategic marketing and digital communications. We encourage the use of digital media as a way of improving business productivity.

Cost and location:

  • £90 +VAT person (minimum 12 people)
  • £990 +VAT (single booking)
  • Offsite location required - approx £300 +VAT

Workshops are limited to 16 places and are inclusive of a lunch and refreshments.

We can host your workshop at your business premises (subject to internet access and equipment). Or we can arrange a venue at a convenient location. We will always do our best to arrange the workshop on a date that suits you.

How to arrange a workshop:

Please contact Robert on 01326 259 986 or rob@sea02.com for a booking form.

"Rob was an excellent trainer - very calm and relaxed and a very easy style. He made a novice like me feel very comfortable and I really felt I learned a lot. Overall - it was an excellent day." Dawn Nokes

"My feedback is nothing but praise for the day. I found that the content was incredibly informative. Robert encouraged thinking and invited questions so that we fully understood the terms, concepts, and what are the key factors when considering digital media and marketing." Jonathan Williams

“I enjoyed the digital training session. It was interesting and informative with some insightful views on effective marketing communications. What I didn’t expect, and what I thought was great about the session, was the way Rob regularly brought our Agency’s role into it all and how we would benefit. There was the right balance of technical digital info against ‘process’ to make the session really useful. I thought he was engaging and he delivered it well. Thumbs up all round!.” Franco Lautieri

“SEA’s workshop cut through the complexity and pre-conceptions of digital marketing, opening up a world of opportunities for the Zurich brand that I didn’t know existed. It was delivered in plain english that was easily grasped. The workshop was a real breath of fresh air and I left refreshed with new ideas and a whole different outlook to digital marketing.” Guy Hooper

“Loved it - I really enjoyed this session. I was fascinated by all the opportunities that I didn’t really know anything about. It exposed how little we do in terms of moving with the times.” Miriam Shire

“I thought your preparation and delivery was second to none.” Sonia Birch

“This workshop was very informative and really made me sit up in and think about how we should work with our clients - getting out of this traditional ‘pit’ that we always find ourselves in.” Elaine Gander


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